Home / Services / GROW / Video & Creative GROW · Creative that stops the scroll Creative That Stops the Scroll
Brand films, ad creative, motion and AI-powered video production, made fast enough for how platforms work now.
Get the Wasted Ad Spend Audit → See how it works ↓ 
— Thumb-stop rate VERIFY — Hook rate VERIFYWHY VIDEO & CREATIVE MATTERS NOW Ad platforms now target mostly through creative. The algorithm finds the audience, and the creative decides who stops. Brands that ship more quality creative, faster, win the auction. Video is also the format buyers trust most for understanding a product.
68% of US Google searches ended without a click in early 2026, up from about 60% in 2024. Source · SparkToro, 2026 ↗ 25% drop in traditional search engine volume predicted by 2026 as buyers move to AI chatbots and agents. Source · Gartner, 2024 ↗ 98% of consumers read online reviews when choosing a local business. Source · BrightLocal, 2023 ↗The cost of getting it wrong
! Slow production Weeks between idea and live ad.
! Too few variations One concept tested, no learning.
! Off-brand output Every freelancer makes something different.
! Video without a brief Beautiful films that don’t sell anything.
What's included
7 SUB-SERVICES · ★ AI-ERA 01 ★ AI-ERA Video Production Brand films, explainers, testimonials and product demos.
02 ★ AI-ERA Graphic Design & Ad Creative Static ads, carousels, social graphics and sales collateral.
03 ★ AI-ERA Photography Team, product, lifestyle and location shoots in the US.
04 ★ AI-ERA Motion Graphics & Animation 2D/3D motion, logo animation and product renders.
05 ★ AI-ERA AI Avatar & Spokesperson Videos Consent-based digital presenters for training, sales and multilingual content.
06 ★ AI-ERA Short-Form Clipping & Repurposing One long video turned into 20–40 clips for Reels, Shorts and TikTok.
07 ★ AI-ERA AI Voiceover & Localization Spanish and other languages for US Hispanic and global audiences.
How we do it step by step
01 Creative strategy and hooks library Week 1 Hooks library 02 Scripts and storyboards Week 1–2 Scripts 03 Production (live and AI) Week 2–3 Raw footage 04 Edit, versioning, captioning Week 3 Final assets 05 Performance feedback Ongoing Next batch brief WHEN WHAT YOU RECEIVE Week 1 Kickoff, access, audit findings and a written plan for the first 90 days. Month 1 Scripts and raw footage. Month 3 First results reviewed against the agreed KPIs, with the next quarter’s priorities. Ongoing Next batch brief, a live dashboard and a written monthly review.KPIs we move
Baseline set in week 1 Live dashboard, updated daily Reconciled with your CRM Written monthly review KPI 01 ATTENTION Thumb-stop rate Whether the right people see, stop for and engage with your content.
GOAL ↑ Higher is better REVIEWED Weekly SOURCE OF TRUTH Platform analytics + listening tools KPI 02 ATTENTION Hook rate Whether the right people see, stop for and engage with your content.
GOAL ↑ Higher is better REVIEWED Weekly SOURCE OF TRUTH Platform analytics + listening tools KPI 03 ATTENTION Hold rate Whether the right people see, stop for and engage with your content.
GOAL ↑ Higher is better REVIEWED Bi-weekly SOURCE OF TRUTH Platform analytics + listening tools KPI 04 GROWTH CTR Tracked against an agreed baseline and reviewed with your team.
GOAL ↑ Higher is better REVIEWED Weekly SOURCE OF TRUTH Live dashboard KPI 05 CONVERSION Creative win rate Share of people who take the next step at this stage of the funnel.
GOAL ↑ Higher is better REVIEWED Bi-weekly SOURCE OF TRUTH GA4 + CRM KPI 06 EFFICIENCY Cost per creative All-in spend divided by the outcome it bought, tracked by channel.
GOAL ↓ Lower is better REVIEWED Weekly SOURCE OF TRUTH Ad platforms + CRM KPI 07 ATTENTION Completion rate Whether the right people see, stop for and engage with your content.
GOAL ↑ Higher is better REVIEWED Bi-weekly SOURCE OF TRUTH Platform analytics + listening toolsTOOLS & PLATFORMS Tool-agnostic. We use what fits your stack.
Premiere Pro After Effects DaVinci Resolve Figma Runway HeyGen ElevenLabs Opus Clip AI ADVANTAGE Where AI helps, and where people lead
↗ Faster research, analysis and first drafts, so more time goes to strategy. ↗ More variations tested each month for the same budget. ↗ Always-on monitoring that flags problems before a monthly report would. ● People own positioning, judgment and final approval. ● People build the relationships: with you, your customers and the press.Case studies and the numbers behind them
NEW YORK 6 MONTHS Mid-market E-commerce & D2C +88% Hook rate in 6 months THE CHALLENGE Growth had stalled: Hook rate and Creative win rate were moving the wrong way, and nobody could say which channel was responsible.
WHAT WE DID Graphic Design & Ad Creative Motion Graphics & Animation Short-Form Clipping & Repurposing Photography AUDIT BUILD LAUNCH SCALE Hook rate ↑ HIGHER IS BETTER +88% BEFORE 21.9% AFTER 41.1% Creative win rate ↑ HIGHER IS BETTER +129% BEFORE 13.9% AFTER 31.9% Completion rate ↑ HIGHER IS BETTER +112% BEFORE 24.1% AFTER 51.0% CTR ↑ HIGHER IS BETTER +266% BEFORE 397 AFTER 1,450 KEY TAKEAWAY +88% Hook rate in 6 months for a Mid-market E-commerce & D2C. Get a plan like this → SAMPLE CASE STUDY · REPLACE WITH VERIFIED, CLIENT-APPROVED RESULTS BEFORE LAUNCHVideo & Creative FAQ
It depends on plan and channels, from a handful of hero pieces to dozens of ad variants.
Yes, anywhere in the US with our crews or vetted local partners.
We only create avatars with written consent from the person depicted, and disclose AI use where required.
Every ratio and length your channels need: 9:16, 1:1, 4:5 and 16:9, with captions.
Ad variants in days; brand films in two to four weeks.
Yes, from performance data and your brand messaging.
You own all final assets and raw footage we shoot for you.
Yes, with native review, subtitles and AI voiceover.