Home / Services / COMMERCE / TikTok Shop & Social Commerce COMMERCE · Sell where people scroll Sell Where People Scroll
TikTok Shop, Instagram and YouTube Shopping run end to end: shop setup, affiliate creators, live shopping and Shop Ads that turn content into checkout.
Get the Wasted Ad Spend Audit → See how it works ↓ 
— GMV VERIFY — Creator posts VERIFYWHY TIKTOK SHOP & SOCIAL COMMERCE MATTERS NOW Social platforms now let people buy without leaving the app. Discovery, proof and checkout happen in a single video. TikTok Shop in particular rewards brands that combine a steady creator affiliate program with live selling and ads, and punishes shops that post and wait.
+222% rise in e-commerce customer acquisition cost over eight years. Source · SimplicityDX, 2022 ↗ 70% average online shopping cart abandonment rate across 49 studies. Source · Baymard Institute ↗ 68% of US Google searches ended without a click in early 2026, up from about 60% in 2024. Source · SparkToro, 2026 ↗The cost of getting it wrong
! A shop with no sales Products listed but no creators pushing them.
! Creator chaos Hundreds of samples sent, few videos posted.
! Content that entertains but doesn’t sell Views without clicks or checkouts.
! Fulfillment penalties Late shipping hurts shop scores and reach.
What's included
6 SUB-SERVICES · ★ AI-ERA 01 ★ AI-ERA TikTok Shop Management Setup, catalog, shop score and fulfillment standards.
02 ★ AI-ERA Affiliate Creator Programs Recruit, brief and pay creators on commission at scale.
03 ★ AI-ERA Live Shopping Scripted live sessions with hosts, offers and moderation.
04 ★ AI-ERA Shop Ads & GMV Max Paid amplification of the videos that already sell.
05 ★ AI-ERA Instagram & YouTube Shopping Tagged products, collections and shoppable video.
06 ★ AI-ERA Social Commerce Analytics GMV, creator ROI and content-level attribution.
How we do it step by step
01 Shop audit or setup Weeks 1–2 Live shop 02 Creator recruitment Weeks 2–4 Creator roster 03 Content & live calendar Month 1 Weekly schedule 04 Ads on winners Month 2 Scaled GMV 05 Optimize & expand Month 3+ Monthly review WHEN WHAT YOU RECEIVE Week 1 Kickoff, access, audit findings and a written plan for the first 90 days. Month 1 Creator roster and weekly schedule. Month 3 First results reviewed against the agreed KPIs, with the next quarter’s priorities. Ongoing Monthly review, a live dashboard and a written monthly review.KPIs we move
Baseline set in week 1 Live dashboard, updated daily Reconciled with your CRM Written monthly review KPI 01 GROWTH GMV Tracked against an agreed baseline and reviewed with your team.
GOAL ↑ Higher is better REVIEWED Bi-weekly SOURCE OF TRUTH Live dashboard KPI 02 GROWTH Creator posts Tracked against an agreed baseline and reviewed with your team.
GOAL ↑ Higher is better REVIEWED Bi-weekly SOURCE OF TRUTH Live dashboard KPI 03 CONVERSION Conversion rate Share of people who take the next step at this stage of the funnel.
GOAL ↑ Higher is better REVIEWED Bi-weekly SOURCE OF TRUTH GA4 + CRM KPI 04 REVENUE ROAS Revenue generated for every $1 of ad spend, reconciled against your CRM.
GOAL ↑ Higher is better REVIEWED Weekly SOURCE OF TRUTH Ad platforms + CRM KPI 05 RETENTION Repeat rate How many customers stay, return and keep engaging.
GOAL ↑ Higher is better REVIEWED Bi-weekly SOURCE OF TRUTH CRM + email/SMS platform KPI 06 GROWTH Shop score Tracked against an agreed baseline and reviewed with your team.
GOAL ↑ Higher is better REVIEWED Bi-weekly SOURCE OF TRUTH Live dashboardTOOLS & PLATFORMS Tool-agnostic. We use what fits your stack.
TikTok Shop Seller Center TikTok Ads Instagram Shopping YouTube Shopping Shopify Kalodata AI ADVANTAGE Where AI helps, and where people lead
↗ Faster research, analysis and first drafts, so more time goes to strategy. ↗ More variations tested each month for the same budget. ↗ Always-on monitoring that flags problems before a monthly report would. ● People own positioning, judgment and final approval. ● People build the relationships: with you, your customers and the press.Case studies and the numbers behind them
NEW JERSEY 6 MONTHS Fast-growing E-commerce & D2C +125% ROAS in 6 months THE CHALLENGE Growth had stalled: ROAS and Conversion rate were moving the wrong way, and nobody could say which channel was responsible.
WHAT WE DID Social Commerce Analytics Affiliate Creator Programs Shop Ads & GMV Max Instagram & YouTube Shopping AUDIT BUILD LAUNCH SCALE ROAS ↑ HIGHER IS BETTER +125% BEFORE 2.6x AFTER 5.9x Conversion rate ↑ HIGHER IS BETTER +129% BEFORE 29.1% AFTER 66.6% Shop score ↑ HIGHER IS BETTER +338% BEFORE 277 AFTER 1,212 Creator posts ↑ HIGHER IS BETTER +175% BEFORE 168 AFTER 463 KEY TAKEAWAY +125% ROAS in 6 months for a Fast-growing E-commerce & D2C. Get a plan like this → SAMPLE CASE STUDY · REPLACE WITH VERIFIED, CLIENT-APPROVED RESULTS BEFORE LAUNCHTikTok Shop & Social Commerce FAQ
It suits visual, demonstrable products at impulse-friendly prices.
Commission per sale, set by product and creator tier.
Yes, with hosts, scripts and moderation.
We connect your fulfillment and monitor shipping standards.
A new shop can go live in about two weeks.